Sales Leadership and StorySelling Speaker
A fresh approach to shift buyer’s indecision, master influence, and build massive trust with a modern day, story-powered selling concept.
Sales Teams are frustrated, stressed and demotivated! They’re not used to not making their numbers and wondering why they can’t. They’re asking questions such as, ‘What’s the edge?’, ‘What can we do differently over and above the same old approaches of yesteryear?’, ‘What new skills do we need to practice?’ Because they want answers to these questions and new ideas!
Sales Leaders and Business Owners are not immune either! If they’re not fighting recruitment fires, dodging the Great Resignation or navigating supply chain issues, they’re putting on a brave face, feeling just as uncertain as their team, with many putting themselves under added pressure to ‘look in control’, wondering what to suggest to their team on different ways to bridge the revenue gap.
Salespeople aren’t all cut from the same cloth, either. Some may have more of a technical bent, more may be customer service orientated, others choose to be more advisory or fall into the non-traditional sales role and want options that don’t include the ‘hunter‘ approach. Then again, the high powered hunters may not have buyer’s who appreciate being ‘hunted‘. How can they reimagine a traditional and stereotypical role that needs to move with the times?
Sales Benchmarks, for years, have based revenue growth on a mechanical and industrial economy mindset of numbers, data, facts, statistics and metrics because that was the ceiling of awareness, but more and more industry leaders are wondering why the traditional approaches of pure solution selling and consultative sales, whilst critical, are no longer sticking.
In this 21st Century Connection Economy there is a massive cost to our yesterday approach that needs to evolve and is rearing its ugly head. It is showing up through accelerated mental health challenges, top talent turnover and a dramatic loss of market share.
- A successful sales and leadership career in Corporate Australia
- A leadership role as Asia Pacific’s Master Coach for Anthony Robbins
- Insights gained through coaching students in the sales component of their Harvard MBA Program
- Being granted the most restrictive ‘Alien of Exceptional Ability in Sales Leadership’ Visa and Green Card from the USCIS during a global pandemic.
I am not yet sure if our messages around business growth will align, but I certainly look forward to speaking with you to see if they do.
Bernadette McClelland …You’re a superstar.. best2u! Tony.
Huge Congratulations on an Amazing Breakout Presentation at Unleash The Power Within in Sydney!
Recognized as one of the 35 Most Influential Women In Sales, Globally!
“Bernadette McClelland has a unique ability to quickly connect with an audience and get them smiling and engaged and actively participating. Her message is both personal and relatable, delivered with an earnest style that causes the audience to both relate and self-assess. She impacted me in a way few speakers ever have.”
Darryl Praill, Chief Revenue Officer, VanillaSoft
Bernadette was recruited to speak to 60 of our top salespeople in our Atlanta, GA office for the second year in a row for the purpose of jumpstarting results across the organization.
RESULT: Her presentation and keynote was followed by a year of company growth and her teachings have been incorporated into our business’ sales training materials year on year. Our sales team always enjoy Bernadette’s style and she is extremely accomodating and easy to work with.
Bernadette is a leading voice in the Asia Pacific and global sales thought leadership community. Her perspectives on how to sell ethically, authentically and with purpose are profoundly impactful and reflect the broader change currently underway in the B2B sales industry.
Bernadette is a must inclusion on any list of women leaders to watch.
For you, your sales team, your franchisees or your members? Watch this clip and reach out if you want to expand the conversation and your possibilities for a profitable and courage filled 2022. #SalesLeadership #Mindset #Associations #Franchise #CorporateBe Bold,...