Bernadette McClelland - THE STORY STRATEGIST % SALES LEADERSHIP SPEAKER

Author name: Bernadette McClelland

Why A Quality Weed Strategy Will Guarantee Ultra-High Sales Results Every Time

I’m not a big on-line shopper 😲 so when I do get something ‘parcel-like’ delivered, it’s exciting 😃. But a couple of weeks ago, what initially would have excited me, ended up impressing me so much more. A beautiful box arrived, custom designed with botanical exquisiteness. An inside was an array of ‘value’ that told …

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What Was The REAL Story That Connected Total Strangers?

What was the last story that connected you with a stranger? How do you know you connected? I love the meaning that Donna Pisacano Brown gave to connection. She wrote, Human connection is an energy exchange between people who are paying attention to each other. And when they do they are able to deepen connection, inspire change, …

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How I Recently Unleashed My StorySelling Genius and How You Can Unleash Yours

I was listening to a CD a few years back that a friend loaned me – it was Anthony Robbins speaking on success, way before he brought me on to be is APAC coach. And I still remember to this day, the words that stuck with me. In his booming, scratchy voice, he said… “Success without fulfillment is …

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The Real Reasons Why We Need To Stop Thinking LESS IS MORE

Less is Less…. It’s a mathematical fact! My husband, Tim and I recently moved from Australia to live in the USA (6 weeks ago to be exact) and the process was lessening… 💸 We sold all those bits and pieces that sit around in the garage and in cupboards that you don’t realise you have duplicates …

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Why it should never have been called ‘The Challenger Sale’

Let me preface this post by saying I have generously highlighted a stack of passages in the book The Challenger Sale – Taking Control of The Sales Conversation [Matthew Dixon, Brent Adamson] because they resonated with the coach/mentor part of what I do. I have also had many years of SPIN training [Neil Rackham] both …

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