Sales Psychology Archives

My Road Less Travelled!

by Bernadette McClelland | #playBIGGER, Accountability, Decision, Personal Success, Sales Psychology, Think Different

LEADERSHIP LESSONS from the CAMINO de SANTIAGO!In the words of the famous poet Robert Frost:”Two roads diverged in a wood, and I—I took the one less traveled by,And that has made all the difference” We all walk the same path – some are ahead of others...

The One Behaviour Salespeople And Sales Leaders Need To Stop Hiding From…

by Bernadette McClelland | #playBIGGER, Accountability, Personal Branding, Personal Success, Sales Psychology

OK, I won’t make you read to the end here so comes an early spoiler alert! For Salespeople, that behaviour is Responsibility, and to complete the equation, for the Sales Manager it is Accountability. Both in equal doses! What if I was to tell you the difference...

The Blessings of Bankruptcy

by Bernadette McClelland | #playBIGGER, Coaching, Personal Success, Sales Leadership, Sales Psychology

There are many types of bankruptcy: There is moral bankruptcy when a person trades their values for a price There is emotional bankruptcy where there is a deficit of feelings in a relationship with others or self There is spiritual bankruptcy where someone craves...

Crikey, I Shipped It!

by Bernadette McClelland | Personal Branding, Personal Success, Sales Psychology, Think Different

I have always said to my kids, ‘behave yourself because you never know who’s watching’. Like all kids, without fail, they to their mum (she says tongue in cheek!) But the point I am making is you never know who is watching you. Not from a creepy, stalking way, but...

The Science of Strategy – What Steve Jobs and I Have in Common

by Bernadette McClelland | Personal Success, Sales Leadership, Sales Psychology, Think Different

Strategy is one of those words that, to a right brain creative like me, every now and then sends ‘this does not compute’ messages through the brain. Not dissimilar to a strategist hearing words such as ‘creativity’, I guess. With the definition of science being: ‘a...

Put On Your Game Face and Talk Sporty To Me

by Bernadette McClelland | Conscious Selling, Personal Branding, Sales Leadership, Sales Psychology, Women In B2B Sales

If you’re wondering… then, yes, this is me getting my game face on and yes, I am wearing an authentic Super Bowl ring. My friend Jen Mueller is the sideline radio reporter for the Super Bowl Champion Seattle Seahawks, part of the Seattle Mariners...