Bernadette McClelland - THE STORY STRATEGIST % SALES LEADERSHIP SPEAKER

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When Professional Vulnerability Can Be A Watershed Moment

It’s time to let the cat out of the bag or as my husband would say, release the genie out of the bottle… I am like so many of you out there – I want to make an impact and I’m ready for another professional growth spurt. It’s kind of like… ‘Go Big or Go …

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Excuse me, you have spinach in your teeth…

Ever wondered why some people can’t bring themselves to call it as it is – tell you that you have spinach in your teeth, loo paper on your shoe or god forbid that your fly is undone…? I recently wrote a post that pushed the boundary of political correctness, although my intention was a positive …

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#IWD2015 A Love Story, An Entrepreneurial Journey and A Grateful Legacy

When I received an email from LinkedIn to ask me to write about a woman I admired for International Women’s Day 2015 ( #IWD2015 ), my mind went to the obvious women, the ones who have achieved greatness in a celebrity fashion. For me, Ita Buttrose from Australia probably came to mind because I have …

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How To Win On The Front Line Using Strategy, Sun Tzu and Sales Readiness

Not much differentiates one company from another these days – in fact, not a lot separates products, but we all know that the differentiating factor lies in the individual salesperson, their leadership and the strategies employed to gain the high ground. We also know there is a cost to preparedness as well as a cost …

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My Top 7 Ways To Begin Your Conscious Selling Journey

Sharing why the concept of Conscious Selling is so important for business growth moving forward is what led me to deliver my keynote, ‘Conscious Selling’ in London last week in The Top Sales World auditorium at the Sales Innovation Expo.  Part of my journey was via Belfast.  A city, in order to rebrand and market itself after the chaotic ‘Troubles’, …

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