“Speaker of the Morning.
She is the Complete Package”
– Renegade Speakers Bureau
LET YOUR NEXT SPEAKER NOT ONLY IMPACT YOUR AUDIENCE BUT MAKE YOU LOOK AWESOME, AS WELL!
THEME: STORYSELLING FOR SALES
MESSAGE: Stop Selling Widgets. Start Selling Wisdom.
The days of Caveat Emptor (let the buyer beware) are over. Caveat Venditor (let the seller beware) is the new mantra.
The resounding question, therefore, becomes – ‘How do I not only get my foot in the door today, but turn those doors into dollars?’
Certainly not with the stereotypical solution seller approach of the 1980’s.
It’s time to shift the narrative, sell change and become more relevant so that our buyers can experience true transformational engagements and everyone is a winner.
StorySelling is not storytelling.
This portmanteau of two very powerful words, Story and Selling, has been leveraged specifically for the sales function and brings a never-before heard approach to selling in today’s post pandemic and very competitive world.
Join Sales Leadership and Mindset Expert, Bernadette McClelland, as she shares her StorySelling (not just storytelling) Philosophy every business person who sells must embrace to gain a competitive edge.
KEY TAKEAWAYS
- Identify proven strategies to make your numbers, reduce discounting, increase decision maker engagement, and get the decision.
- Learn the 9 Step StorySelling Framework that eliminates buyer resistance and increases buyer acceptance.
- Learn how to set yourself apart and draw your buyer in by collaborating over compelling, buyer-centric mental models.
- Learn how to set yourself apart and draw your buyer in by collaborating over compelling, buyer-centric mental models.
Bernadette’s style is engaging, humorous and filled with practical ideas and quality collateral.
THEME: INSPIRED LEADERSHIP
MESSAGE: THE BLESSINGS OF BANKRUPTCY
We are in unprecedented times.
Sales organisations are failing to hit their numbers. Supply chain issues are causing business to fail. Stress and burnout is an epidemic and a pandemic has shifted the axis of humanity.
One thing remains constant – Change!
And with change comes uncertainty and fear. Failure to address these two factors seriously and in the right way will cause even more uncertainty and fear leading to a downward spiral impacting individuals to institutions.
However, there is an alternative way to view disruption today, and into the future. But to do that you need a mindset steeped in resilience, resourcefulness, and faith.
Join Sales Leadership and Mindset expert, Bernadette McClelland, as she shares her own up and down journey from Platinum Card to Welfare Card and then Green Card and how our purpose is not just to commercially survive, but to consciously thrive.
Bernadette’s style is engaging, humorous and always has practical ideas and quality collateral.
KEY TAKEAWAYS
- Discover the difference between showing up as THE leader versus showing up as A Leader.
- Share the research on how overcoming adversity can be effortless when the right stories around state, strategy, and success are accessed.
- Identify the 5 step STORY formula you can follow to rise like a phoenix and come away stronger, wealthier, and more on purpose than ever before.
- Discover how to remove shame, guilt, and loss from your psyche after any failed attempt – no matter how large or small.
- Leave with your own plan of action for discovering the leader within.
THE WHY BEHIND THIS KEYNOTE SPEAKER'S PATH
Recognized as one of the Top 100 Sales Coaches by Ambition and Top 100 Sales Experts by RiseBoarders
I won’t talk about Bernadette’s great speaking skills. Those are obvious. I’ll choose to talk about how she made such an impact in me, that even 10 days past her speech I still reflect on it daily.
If you’re looking for a public speaker, they’re a dime a dozen. Bernadette’s key difference is that she REALLY cares and goes the extra mile to deliver content and advice that makes a difference.
Thanks for your work with us @ AA-ISP Portugal and also for the impact you made in my own life.
President, AA-ISP Portugal, AA-ISP
Loved, loved, loved Bernadette’s presentation as the closing speaker at the Rev It Up Sales Leadership Conference in Boston. Powerful, fresh content. Filled with real-life examples. Delivered with flair and humility. Focused on what the audience really needs.
Sales Strategist and Best Selling Author of ‘Selling To Big Companies’
Keynote Speaker Bernadette McClelland was definitely one of the best speakers at the Sales and Marketing Expo in Los Angeles. She shared her experience of how to get to the “Yes” without trying by accessing the emotional side of the customer through storytelling. Once you can access the emotions of the customer, rather than explaining by logic, you can easily sway them to them saying yes to whatever you’re selling. Be a storytelling company and sell the change and you will be successful. Thank you for an awesome presentation!
CEO, California Merchant Services