‘Let’s talk about CEX, baby’
(Punch it, Hurb Yo, I don’t think we should talk about this. Come on, why not? People might misunderstand what we’re tryin’ to say, you know? No, but that’s a part of life) So ,just like the lyrics from hip-hop group Salt-n-Pepa, what are...
The Real Competition
We think it’s the company that sells the same as us, Or the paperwork we have to do, Or the meetings we have to run, Or the slackness of our admin team, Or the lack of urgency of our buyers. The real competition is ‘no change’. If we don’t move with times, Predict the...He Reeled Me In…Hook, Line and Sinker!
My belief is that any of the thousands of influencers, changemakers and authoritarians sharing their own content and IP on social media, are doing so to help other people. It is in our DNA and we get a buzz from doing so. We don’t mind pointing people in the right...I have lied…
I have lied… “I have no intention of telling you the truth Instead I’m going to tell you a story. This is a story about why marketers salespeople must forsake any attempt to communicate nothing but the facts, and must focus on what people believe and...Join us in Atlanta, GA for another amazing sales conference - Outbound 2020
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Bernadette 🙂