by Bernadette McClelland | Personal Branding, Personal Success, Sales Psychology, Think Different
I have always said to my kids, ‘behave yourself because you never know who’s watching’. Like all kids, without fail, they listen to their mum (she says tongue in cheek!) But the point I am making is you never know who is watching you. Not from a creepy, stalking way,...
by Bernadette McClelland | Commercial Conversations, Personal Branding, Sales Leadership, Sales Psychology, Women In B2B Sales
Someone once asked me if I was a feminist and I said ‘no’. The look on their face was a combination of surprise and disbelief. After all, it was at a women’s networking group. So, I tried to explain my rationale, which was rather awkward and clearly didn’t cut...
by Bernadette McClelland | Commercial Conversations, Sales Leadership, Sales Psychology, Think Different
We’ve more than likely had people in our lives offer us advice or have given feedback that sticks in our mind. Possibly because it was repeated enough times that we had no choice but to remember it, or probably because there was an element of truth behind the...
by Bernadette McClelland | Coaching, Commercial Conversations, Sales Leadership, Think Different
The year was 1986. I had not long gone through a divorce that was quite harrowing and confusing. I was a single mum to a one year old baby girl and had also not long been given a sales trainee role under sufferance, instantly recognising deep down inside, that a huge...
by Bernadette McClelland | Commercial Conversations, Sales Leadership, Sales Psychology, Think Different, Women In B2B Sales
I read an article the other day, well it wasn’t an article, it was a bit of banter on LinkedIn, and a question was posed as to why only 20% of salespeople make quota. And seriously, the answers that came back and who they came back from, caused me some concern. And...