Most business people who have the role of selling are generally optimistic by nature, they can see their future looks bright no matter what and that is part of why those who are successful succeed. There is a hunger, a drive, an energy that says they will not settle – they are in the zone.

They tend to be ideas visionaries and visionaries drive business and business drives economies.

Why is it then that only 10-20% of this group are considered elite and in this economy will outlast the others? Imagine if you were in this group, and maybe you already are? What might be different about your life if you decided to be in this elite group?

Those successful ones play ‘In The Zone’. They play the following game:

Self and Mastery

Their focus is strong and unwavering.

Their beliefs are solid especially around relationships and money.

They work out quickly who fits their values and who doesn’t

They take feedback as feedback.

Self and Action

They have rituals that serve them

They schedule activities

The have clear outcomes backed up with purpose and a plan

Self and Skills

They are open to new ways of doing things better

They recognize their gaps and model excellence

They are experts in their field

Self and Others

They realize proximity is power and hang out with the right people

They realize the 5 people you do hang out with become you

They are proud of the environment they work within

Selling today is so much NOT about selling – it is all about making the first sale to yourself!

Be Bold, Brave and Brilliant

Bernadette McClelland is CEO of 3 Red Folders – a modern day saleswoman and keynote speaker on business growth, personal leadership and sales performance.

BIO: Business environments wanting to increase their revenue and profits, and differentiate themselves in a competitive market, ask for Bernadette McClelland because of her thought leadership on sales performance, her ideas on thinking beyond resilience and her fresh perspectives surrounding personal leadership skills — all designed to master the outcomes that matter.

Bernadette has proudly coached Harvard MBA students on their sales enablement curriculum, been the Master Asia Pacific coach for Anthony Robbins across twelve countries, authored five books on leadership and sales transformation, won a coveted Telstra award for Business Excellence, and continually shares her ideas around behaviour, the brain and business growth on stages in the UK, Europe, Thailand, India, NZ, Australia and North America.

Believing that sales performance is a leadership issue, you will also find her heading Melbourne’s human potential based sales performance consultancy, 3 Red Folders, as she navigates lead generation, message to market and digs deep into sales process activities with her clients in the mid-tier sector as well as founding ‘Women Who Sell’, an initiative designed to bring more women up to speed in their sales success.

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